Category: Press Releases

June 3, 2024

• 2024

Taipei, Taiwan, June 2, 2024 — As a global leader in NAND controllers and NAND storage solutions, Phison (8299TT) showcases a range of innovative storage products and AI solutions during Computex (June 4-7, 2024).  The rising demand for generative AI applications aligns with Phison's growth in AI solutions under the aiDAPTIV+ and new Pro Suite products that address market trends and bring new technological experiences to the industry.

This year Computex 2024 is focusing on AI Computing, Advanced Connectivity, Future Mobility, Immersive Reality, Sustainability, and Innovations.

Phison to Showcase a Full Range of Innovative Storage Products and AI Solutions at Computex 2024

During Computex, Phison will display a variety of top-tier technology products, including:

• aiDAPTIV+ Solution Platform and Applications: Phison collaborates with ADVENTECH, Acer Synergy Tech, and ASROCK RACK to present the aiDAPTIV+ LLM training and inference platform and a live AI divination demo application from Beigang Wude Temple, showcasing its strong capabilities in the AI domain.
• World's First PCIe 5.0 DRAM-Less E31T SSD Storage Solution: Building on the flagship PCIe 5.0 E26 technology, Phison introduces the high-performance DRAM-Less E31T SSD storage solution, the world's first mainstream SSD achieving speeds of up to 10GB/s, bringing revolutionary changes to notebooks and PC OEMs.
• Pascari Brand Series SSDs: Designed for servers and enterprise applications, the series includes the high-performance X-series, boot-drive B-series, data center D-series, SATA S-series, and AI-series for AI model fine-tuning, meeting various data storage and AI computing needs.
• Pascari Enterprise SSD Solutions for Immersion Cooling Environments: Showcasing X200 and D200 SSDs, suitable for high-performance and low-temperature storage applications.
• World's First Native USB 4.0 Single-Chip Controller U21: Leading the new era of mobile storage, providing excellent transfer performance.
• Retimer and Redriver ICs: Featuring the world's first PCIe 5.0/CXL 2.0 Retimer PS7201 certified by the CXL 1.1 association, a full range of PCIe 5.0 Redriver IC solutions, and the next-generation PCIe 6.0 Retimer IC PS7162, supporting next-generation high-speed transmission needs.
• APEX Storage X16 Gen5 High-Speed AIC Card: Single-slot AIC integrating 16 flagship PCIe 5.0 E26-controlled SSDs, providing outstanding storage performance for AI machine learning, high-frequency trading, and extreme performance applications.

K.S. Pua, CEO of Phison Electronics, said, “We are delighted to participate in Computex for the first time, a great platform to showcase our technological innovations. Phison has always been committed to delivering high-performance and highly reliable storage solutions. The new products on display not only reflect our technical strength but also our proactive response to market demands. We believe these innovative products will bring significant value and competitive advantages to our customers.”

We invite everyone to visit Phison’s booth (M0431a) on the 4th floor of Taipei Nangang Exhibition Center Hall 1 during Computex, June 4-7, 2024. Come explore Phison’s innovative storage products and AI solutions.

Phison’s Computex Event Page: http://www.phison.com/events/computex-2024
Phison’s Computex Media Kit: http://www.phison.com/media-kits/computex-2024

Category: Press Releases

May 15, 2024

PASCARI brings Boot, SATA, Data Center, and high-performance X-Series

to channel expanding Phison’s market share

Phison introduces enterprise product brand Pascari and launches X200 performance-series SSD

SAN JOSE, Calif. – May 15, 2024 – Phison Electronics (8299TT), leader in NAND controllers and NAND storage solutions, today announced the launch of its new Pascari brand, a comprehensive lineup of SSDs tailored for Enterprise and Data Center applications. This strategic move is a response to the exponential growth of AI technologies and the increasing demands for high-performance storage solutions capable of managing extensive data sets and intensive workloads.

The new Pascari brand was unveiled alongside the introduction of the X200 Series SSDs, Phison’s inaugural PCIe Gen5 Enterprise SSDs, designed for applications requiring peak performance, maximum storage capacity and advanced firmware options. 

“Introducing the Pascari brand marks a milestone for Phison as we continue to innovate and lead in NAND Flash technology,” said K.S. Pua, CEO of Phison. “Our commitment extends beyond products; with Pascari and our IMAGIN+ design services, we are enabling organizations to custom-build flash storage architectures that precisely fit their performance demands, ensuring accelerated business growth and enhanced value creation.”

Expanding Market Reach and Product Portfolio

The Pascari brand launch also broadens the availability of Phison Enterprise SSDs across industrial, commercial, and retail distribution channels. The comprehensive Pascari SSD portfolio includes:

• Performance X-Series: U.2 and, E3.S PCIe Dual-Port SSDs with capacities up to 30.72TB, combining top-tier performance and energy efficiency.
• AI-Series: The AI SSDs featured in the world’s first flash-based AI training solution, aiDAPTIV+, offer single-level cell to expand GPU memory, enabling LLM training on a single workstation.
• Data Center D-Series: Compact M.2 2280/22110 and E1.S SSDs, ideal for consistent performance and high reliability in data-intensive environments.
• SATA S-Series: High-capacity 2.5” SATA drives, available up to 15.36TB with host power loss protection capacitors. 
• Boot Drive B-Series: Balanced U.2 and E1.S SSDs for optimal capacity, performance, power efficiency and value in Data Centers.

“Phison’s introduction of Pascari underscores the company’s commitment to fostering rapid advancements in enterprise innovation,” said Jeff Janukowicz, SSD Research Vice President at IDC. “By establishing an enterprise brand for Phison Enterprise SSDs, it enhances customer value by offering storage technologies designed for swift deployment in next-generation data centers, tailored to maximize efficiency. The launch of X200 showcases Phison’s expertise in delivering products that align with the evolving dynamic needs of the market.”

Phison’s X200 SSD: Setting New Industry Standards

Phison’s enterprise-class PCIe Gen5 solution features the unique CoXProcessor CPU architecture. This SSD series is particularly suited for high-performance computing (HPC), AI, hyperscale, and data center applications that demand the highest data throughput.

Key X200 SSD features include:

• PCIe Gen5x4 Dual/Single Port
• Form factors: U.2 and E3.S
• Reliability: 1 and 3 DWPD options
• Capacities: 1.6TB to 30.72TB
• Sequential Read 14.8GB/s
• Sequential Write 8.7GB/s
• Random Read 3000K IOPS
• Random Write 900K IOPS
• Enhanced security and data protection features:  Power Loss Protection, TCG OPAL, FIPS 140-3 certifiable

Partnerships and Market Expansion

Distributors such as ASI and Ma Labs will carry the Pascari brand with more partners expected to join in the future.

“ASI is thrilled about Phison’s brand new Pascari launch, and we look forward to joining forces to carry their new Pascari SSD products,” said Kent Tibbils, VP of Marketing ASI. “Our alliance will drive increased availability of Phison's innovative products and broaden our market presence. Together, we look forward to creating a powerful impact that will meet our customers' demands.”

"We're excited to partner with Phison and bring their innovative Pascari SSDs to our customers," said Michael Ma, CEO of Ma Labs. "This partnership will significantly increase the availability of these next-generation storage solutions and strengthen Phison's market presence through Ma Labs' established channels. Our partnership will deliver a powerful impact, meeting the evolving needs of today's storage landscape." 

Category: Press Releases

April 17, 2024

• 2024

Taiwan, April 17^th The emergence of Generative AI (GenAI) has led to the widespread use of AI assistants across various sectors including business environments, education, healthcare, legal and accounting fields, banking, and even migration into embedded and industrial environments. Numerous new GenAI applications are gradually emerging. Recognizing this trend, Advantech (2395TT), a global leader in edge computing, announced today a collaboration with Phison (8299TT), a leading provider of NAND controllers and NAND storage solutions, to jointly produce GenAI computing platforms tailored for edge and industrial applications.

Leveraging Phison's exclusive patented aiDAPTIV+ technology and seamlessly integrating it with Advantech's Edge AI Solutions, our innovative GenAI computing platform empowers customers in the edge and industrial sectors to construct secure, reliable, and cost-effective computing devices for refining GenAI models. Advantech and Phison are accelerating the transition toward Industry 4.0 and anticipate the advent of Industry 5.0 where human-machine interaction will take center stage.

Advantech’s Edge AI Solutions and Phison’s aiDAPTIV+ amplifies AI LLM capabilities, enabling the execution of advanced AI training models with limitless computational capacity. The Edge AI Solutions offer a comprehensive AI deployment package, enabling company-wide AI training with robust design, and unparalleled computing power for AI LLM training, unlocking boundless business opportunities. Moreover, our innovative partnership provides both hardware and software services, bolstering their adaptability through collaboration with Advantech's Edge AI software solutions, including NVIDIA AI Enterprise (NVAIE), Edge AI SDK, and DeviceOn. This ecosystem encompasses pre-trained models, development platforms, tools, and services, significantly streamlining the accessibility of AI applications.

"Our collaboration with Phison is poised to lower barriers to entry in the AI sector, fostering greater accessibility to local AI computing and training," stated Miller Chang, President of Advantech Embedded-IoT Group. “The innovative SQ aiDAPTIV+ seamlessly incorporates Advantech's Edge AI SDK and services, streamlining AI training processes by eliminating the necessity for numerous costly GPUs and VRAM. Moreover, it empowers Edge AI applications aspiring for corporate or departmental integration to discover feasible opportunities and effortlessly translate business impacts within the AI realm.”

Mr. K.S. Pua, CEO of Phison Electronics, states the partnership between Phison and Advantech has spanned over 15 years. Phison and Advantech have forged a powerful alliance in embedded and industrial systems, spanning from early USB DOMs, CF cards, and SATA SSDs to the latest PCIe 4.0/5.0 SSD specifications. Our collaboration reaches new heights with the introduction of Phison's proprietary aiDAPTIV+ technology solution, seamlessly integrating with Advantech's Edge AI Solutions. Together, our alliance empowers customers across the global industrial sector to develop widely accessible GenAI deployment solutions, propelling the adoption of intelligent applications like smart factories, healthcare, and logistics; playing a pivotal role in establishing secure and reliable edge GenAI environments to shape the future of smart living.

Category: Press Releases

March 26, 2024

• 2024

San Jose – March 26, 2024 – Phison Electronics (8299TT), a leading provider of NAND controllers and NAND storage solutions, today announced a pivotal strategic collaboration with industry giant MediaTek to push forward innovations in generative artificial intelligence (Generative AI) computing and services, and meet demand for fine-tuning AI model computations across industries. Under the collaboration, Phison's cutting-edge AI computing service, aiDAPTIV+, will pair with MediaTek's premier generative AI service platform, MediaTek DaVinci, heralding a new epoch for AI computing and application services and accelerating the adoption of generative AI in everyday life.

MediaTek DaVinci is an advanced, open platform for generative AI services, built on the Generative AI Service Framework (GAISF). MediaTek DaVinci enables developers to build a variety of plugins for enterprise applications, fostering a vibrant ecosystem and enhancing the user experience.

Phison's aiDAPTIV+ features a pioneering SSD-integrated AI computing architecture that breaks down large AI models for concurrent operation with SSDs. This approach significantly reduces infrastructure costs and boosts computational efficiency, enabling the training of substantial AI models with limited GPU and DRAM resources. aiDAPTIV+ has already demonstrated its effectiveness in the Industry 4.0 sector and is poised to accelerate AI transformation across various sectors, bolstering business competitiveness. Additionally, aiDAPTIV+ consumes less power than traditional AI server setups for the same AI model fine-tuning tasks and this aligns with the current trend of minimizing energy consumption and carbon footprint.

Phison's aiDAPTIV+ has showcased its significance in industrial application in the world's first mass-produced AOI optical inspection system with integrated SSD co-processing. Also, aiDAPTIV+ has elevated the recognition accuracy of Taiwanese AI for Professor Yuan-Fu Liao at National Yang Ming Chiao Tung University. Phison’s synergy with MediaTek DaVinci will broaden the reach of aiDAPTIV+ technology, injecting new momentum into the AI service market by delivering unparalleled user experiences and fostering a broader landscape for innovation for developers.

"aiDAPTIV+ is set to revolutionize AI model fine-tuning, and MediaTek DaVinci has already made significant strides in AI services,” said Dr. Wei Lin, CTO, Phison. “Together, we aim to swiftly integrate AI into everyday life and create greater value for our clients.”

“Phison's aiDAPTIV+ enhances our platform with unparalleled edge computing power and creates new prospects for our users and developers,” said Jason Yeh, Assistant General Manager of AI and Data Engineering Division at MediaTek. “With this collaboration, we look forward to establishing a profound impact on the entire industry and creating a smarter future together.”

The collaboration between Phison and MediaTek promises:

1. An innovative AI computing architecture: aiDAPTIV+'s model decomposition and SSD co-processing enable training of larger AI models.
2. Enhanced cost-efficiency: It is expected to lower AI service hardware costs, broadening and economizing AI technology applications.
3. Enhanced scalability of the MediaTek DaVinci platform capabilities: Combination with aiDAPTIV+ offers developers more opportunities to develop diverse, customized plugins and assistants for various applications.
4. Swift deployment of edge AI applications: aiDAPTIV+'s model decomposition allows for rapid adaptation to various application needs.
5. ESG-aligned solutions: aiDAPTIV+ reduces the power needed for AI model fine-tuning, lessening energy consumption and carbon footprint, in step with environmental trends.

Moreover, the Phison-MediaTek collaboration equips AI server providers with a comprehensive on-premise software and hardware solution, enhancing the competitiveness of AI server products and providing the client slide with all-in-one AI services.

Phison and MediaTek believe that their collaboration will bring a competitive edge to AI server providers, expedite the adoption of AI technology, and create added value for end-users that builds an intelligent future with AI everywhere.