- Category: Press Releases
Phison’s PCIe 5.0 Redriver IC PS7101 Achieves PCI-SIG Certification Milestone and Aims to Solve Compatibility Pain Points of High-Speed Transmission Between CPU and Peripheral Devices
San Jose, Calif., May 17, 2022 - Phison Electronics Corp. (TPEX:8299), a leading provider of NAND controller and NAND storage solutions integration services, announced today that it is successfully deploying the world's first PCIe 5.0 Redriver IC PS7101 certified by the PCI-SIG Association (Certified integrator list: Link) to help solve the compatibility problems of high-speed signal transmission between CPU (Central Processing Unit) and peripheral devices (such as SSD and graphics card, etc.).
In the generation of PCIe 5.0 high-speed transmission, Redriver ICs will be required in devices such as desktop computers, servers, industrial computers, cables, and notebook computers. Depending on the degree of signal attenuation and the number of compensation channels, each system device will require 2 to 16 Redriver ICs. According to market research agencies, high-speed transmission signal enhancement ICs (including Redriver and Retimer ICs) will reach a market size of 50 million per year in 2025.
With the vigorous development of massive data, artificial intelligence, and cloud computing, demand for high-speed data transmission continues to rise. The CPU is the core of high-speed signal transmission. Under the leadership of CPU chip suppliers such as Intel and AMD, the transmission interface of the system has ushered the PCIe 5.0 generation, and the single-lane transmission speed reaching 32Gbps per second, which is twice that of the previous generation PCIe 4.0. However, in the high-speed transmission environment of PCIe 5.0, compatibility issues such as signal attenuation and noise effects on the motherboard have become common problems and challenges faced by all system integrators.
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Phison Announces Successful Deployment of the World's First PCI-SIG Certified PCIe 5.0 Redriver IC PS7101 |
Phison is committed to the research and development of high-speed transmission interface technology and is one of the few IC companies with the capability to independently develop PCIe 5.0 PHY physical layer IP. The PCIe 5.0 Redriver IC PS7101 adopts Flip-Chip packaging and testing technology to reduce signal reflection and crosstalk interference caused by IC packaging, simultaneously improves the heat dissipation capability of the IC, which will effectively solve the problem of signal attenuation of high-speed transmission of the motherboard of the PC and the server platform or the riser card. It is an IC product with high gain, high linearity, and cost-effectiveness.
“Phison is thrilled with the industry’s rapid adoption and deployment of the world’s first PCI-SIG certified PCIe 5.0 Redriver IC PS7101. Achieving the Association’s certification from the PCI-SIG Association is a significant industry endorsement and affirms Phison's commitment to innovation,” said K.S. Pun, CEO of Phison. “In addition to PCIe 5.0 Redriver ICs, Phison is also actively developing a new generation of PCIe 5.0 Retimer ICs (sampling is expected to begin in the first half of 2023) for use in different system environments. Phison strives to strengthen its IC design capabilities that will create the market’s most reliable and complete high-speed storage and high-speed transmission solutions, and scale with global customers.”
Phison's PCIe 5.0 Redriver IC PS7101 provides multi-band independent compensation, allowing system R&D engineers to independently adjust parameters for different cable or PCB materials to achieve the best compensation for signal attenuation. In addition, Phison provides the exclusive patented Auto Tuning Tool, which can be used with SSD products designed by Phison. This automatically brings in different Redriver gain parameters in the customer's development environment and finds the corresponding optimal parameters, accelerating system integrators' products to market quickly.
Notably, Phison is one of the few suppliers delivering high-speed transmission ICs and also serves as a partner to provide customers with signal system analysis, simulation and compatibility issues. Phison’s goal is to equip customers with complete support solutions that solve technical problems encountered by customers in the development of high-speed interface platforms, to cooperate with the continuous development of new products from CPU chip manufacturers, and to enable the high-speed interface technology with increasing transmission speed to be used more widely on every platform.
Phison's PCIe 5.0 Redriver IC PS7101 is actively shipping samples, and has received system design recognition from many mainstream motherboard, server, industrial computer and cable developers. Mass-produced products by end customers are expected to be launched in Q3 2022.
- Category: Press Releases
Phison Electronics Corp. (8299TT), a leading provider of integrated services for NAND controllers and NAND storage solutions, held the opening ceremony of the affiliated parking tower of Phison R&D Building today (4/8). This parking tower not only achieves the goal of all Phison employees having a parking space, but also becomes a new welfare indicator for Guangyuan Science Park (廣源科學園區) in Zhunan, Miaoli.
The parking tower, with an investment of nearly NT$1 billion and a total floor area of 31,074 square meters, can provide more than 1,000 parking spaces for Phison employees; in other words, the construction cost of each parking space is about NT$1 million, which is undoubtedly one of the most substantial employee benefits in this wave of semiconductor and IC design talent shortages.
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| Opening Ceremony of the Affiliated Parking Space of Phison R&D Building |
K.S.Pua, CEO of Phison, delivered a speech at the opening ceremony, saying that the supply of semiconductor and IC design talents has been insufficient recently. In addition to annual salary adjustments based on employee performance, Phison is also committed to improving the working environment and employee benefits. For example, Phison’s new-opened Phase #5 R&D building adopts a simple home-style office space design (video link) to moderately reduce the work pressure of employees; furthermore, Phison has also built a first-of-its-kind aerial sports field in Taiwan (video link), which is located on the top floor of Phison R&D Building, so that employees can also have appropriate exercises to relieve stress after getting off work.
K.S.Pua went on to explain that the headquarters of Phison Electronics is located in Zhunan, Miaoli, and the number of employees has reached 3,400, of which more than 70% are local R&D talents trained independently by Phison; in other words, Phison not only invests deeply in Taiwan, but is also committed to enhancing the strength of Taiwan's R&D talents, building a world-class flagship R&D team, and increasing Taiwan's international visibility. Therefore, creating a friendly working environment and attracting more talents to join Phison has become a top priority. The opening of the parking tower is not only a concrete demonstration of Phison's improvement of employee benefits, but also hopes that Phison will become a new indicator of happy enterprises.
- Category: Press Releases
Companies enhance development and distribution of NVMe SSDs for enterprise storage applications
FREMONT, Calif., April 6, 2022 – Seagate® Technology Holdings plc (NASDAQ: STX), a world leader in mass-data storage infrastructure solutions, and Phison Electronics Corp. (TPEX: 8299), a global leader in NAND flash controller and storage solutions, announced today plans to expand their SSD portfolio of next-gen high-performance, high-density enterprise NVMe SSDs. The new SSDs will help enterprises lower total cost ownership (TCO) through increased storage density, lower power consumption, and higher performance. The companies also announced that they have entered a long-term partnership that will strengthen the development cycle and distribution of enterprise-class SSDs.
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Seagate and Phison have collaborated on Seagate’s mainstream SATA SSD products since 2017. That close cooperation has continued through the company’s performance-leading line of FireCuda consumer gaming NVMe PCIe Gen4x4 SSDs and the world’s first purpose-built NAS NVMe SSDs.
The partnership will now focus on meeting the evolving global enterprise demand for higher density, faster, and smarter storage infrastructure needs that complement HDD storage to enable comprehensive enterprise applications such as hyperscale data center, high-performance computing and AI.
“We integrated Seagate’s 40-plus years of market-leading enterprise storage expertise with Phison’s nimble ability to create highly customized SSDs to meet the ever-evolving needs of the enterprise storage market,” said Jeff Fochtman, senior vice president of business and marketing at Seagate Technology. “Seagate is extremely excited to work with Phison on developing advanced SSD technology. Our selective focus allows us to serve the broad performance-driven enterprise SSD market while continuing our leadership in the specialized premium gaming SSD segment.”
“Phison is proud to partner with Seagate to expand our enterprise SSD product line,” said Sebastien Jean, CTO of Phison Electronics. “Our leading in-house ASIC technology, coupled with engineering excellence, complements Seagate's deep industry knowledge. In a show of commitment to this partnership, in 2020 we opened a development center in Broomfield, Colorado. Together, we will deliver winning solutions for a wide range of applications including Artificial Intelligence, Cloud Storage, and 5G edge computing.”
Seagate and Phison will work together to strengthen the industry's enterprise-class SSD product offerings focusing on best-in-class performance, cost savings, and efficiency. Optimized for specific workloads, environments, and use cases, each new product will be engineered and customized to specifically address a customer’s technical needs.
Detailed product announcements from this partnership will be shared in the summer of 2022.
- Category: Press Releases
Enabling the Company to Develop System-Critical Automobile Storage Solutions for Driverless Cars and Intelligent Vehicles
San Jose, Calif., March 7, 2022 - Phison Electronics Corp. (TPEX:8299), a leading provider of NAND controller and NAND storage solutions integration services, announced today that it has passed the automotive functional safety development process certification, ISO 26262, allowing Phison to continue strengthening its presence in the automotive industry.
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Phison has passed the automotive functional safety development process certification, ISO 26262 https://www.phison.com/en/automotive#industry |
The automotive storage market has always been a major growth driver for the NAND storage manufacturers. According to recently published market research data, the current global annual sales volume of automobiles is around 70 million to 90 million units, with recent fluctuation related to the pandemic and shortage of automotive chips. Although many NAND storage devices are currently used in vehicles, they are still mainly used in small-capacity applications, including car navigation, driving recorders, digital electronic instrument panels, electronic center consoles, and audio-visual equipment. However, this trend will change with the development of driving assistance systems and self-driving cars.
According to the data from the world's largest automotive memory and car manufacturers, the NAND storage capacity required by each car is projected to increase from currently below 1TB to potentially 4TB in the next 10 years; in other words, the automotive storage market will be a major growth opportunity for the NAND storage industry. For the past 10 years, Phison has been growing the market share in the automotive storage segment. Currently, Phison is the world's largest supplier of automotive eMMC controller chips, which are widely used in the in-vehicle infotainment and cockpit displays, ADAS systems, etc.
In order to maintain its leadership position and capitalize on the growth of the automotive storage market, Phison continues to actively invest in the research and development of automotive storage controllers. At present, it has a complete set of automotive storage solutions, including eMMC, BGA SSD, UFS, and SD/microSD products, providing IP licensing, ASIC design services, automotive-grade NAND storage controllers, and customization services, solidifying Phison’s position as the world's most complete automotive storage solution provider.
In terms of industry certifications and quality control, Phison’s solutions have passed the AEC-Q100 certification, the firmware design has been introduced into the Automotive SPICE process, and Phison’s contracted manufacturer has passed the IATF16949 certification. With the addition of the recently awarded ISO 26262 certification, the company has further strengthened its automotive safety design process, enabling Phison to design and build the world's most complete and reliable automotive storage solutions. For more information on Phison’s automotive products, visit: https://www.phison.com/en/automotive.
Kuo Yao Wen, Vice President of SGS Group Taiwan, who guided Phison to pass ISO 26262, said, "As the automobile market leans more deeply into autonomous vehicle technology and computer-driven applications, functional safety and stricter development and QA process throughout the supply chain are critical. The Functional Safety Certification is an important point of validation and a milestone in the journey to build automotive storage solutions that lead to safer vehicles. SGS Taiwan is proud to work with Phison as they seek to increase customer value, improve safety and reliability standards and expand the international automotive electronics market.”
K.S. Pua, CEO of Phison Electronics, explained that due to the sensitivities, requirements and regulations in the automotive market, including long customer verification processes (1-2+years), long-term supply contracts (10+ years), and extremely high product stability standards (target DPPM 0, no failures during product use), Phison’s process starts at the design level to ensure that the company’s automotive storage solutions meet the needs of global automotive customers. Phison has also built a set of safety mechanisms into its automotive products designed to detect impending failures and notify vehicle owners in advance, further ensuring that its products are safe.
K.S. Pua also emphasized that building the world's most reliable and complete automotive storage solutions has always been Phison's long-term goal. Through Phison's strong R&D and customization capabilities, Phison is committed to meeting the needs of global automotive storage customers and jointly welcoming the era of self-driving and electric vehicles.
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| SGS Group issues ISO 26262 certificate to Phison Electronics |
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- Category: Press Releases
SAN JOSE, Calif. - January 10, 2022 – Phison Electronics Corp. (TPEX: 8299), a global leader in NAND flash controller integrated circuits and storage solutions, today announced that its SD Express storage solution is the first product to pass the SD Association’s SD Express/UHS-II Verification Program (SVP). This verification indicates that these products meet interface standards, providing confidence to both consumers and businesses that it will operate and perform properly.
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According to the SD Association, “PCIe and UHS-II are both high differential interfaces and meeting their specifications demanding requirements is extremely important to assure proper operation and interoperability.” The Association officially launched the SVP program at the end of 2021, becoming the notary unit that leads the compatibility verification between the host system and the SD memory card manufacturer to positively assist in the development of the product ecosystem. As the world's leading supplier of SD card controllers and solutions, Phison Electronics has pledged to support the SD Association's SVP program and to work with Phison's global brand customers in launching the latest SD Express storage solutions that meet the SVP verification requirements.
As image quality of video continues to improve, user requirements for removable storage devices are increasing not only in capacity but also in transmission speeds required of the interfaces. The speed of SD cards indicated by the SD Logo are generally affirmed with the guarantee of the "minimum writing speed," largely because the general host system does not have high requirements for the read speed of removable storage devices. It only needs to roughly pre-read and confirm the correctness of the photo or video file data with more sophisticated edits or modifications moved to the PC for execution.
However, with today’s high-speed mobile storage requirements, it is likely that system compatibility issues derived from high-speed transmission will lead to poor user experience, such as SD card speed slowing down, or card recognition failure. Verification of Phison’s SD Express solutions ensures that compatibility issues between system integrators and SD memory card designers are reduced, while also promoting the popularization of the latest SD card specifications.
“Phison is a member of the SD Association's board of directors and has long assisted the SD Association in promoting the latest SD specifications and technologies worldwide,” said K.S. Pua, CEO of Phison Electronics. “The SD Association chose to launch the SVP verification program as the trend of high-speed mobile storage devices has taken off. We are pleased to have successfully attained the SVP verification within two months of our submission and becoming the first supplier to provide SD Express storage products to market with this verification.”
SVP tests products for compliance against the SDA’s Physical Test Guideline. Products eligible for SVP include card/host/ancillary products using SD Express, with PCIe interface or SD UHS-II interface. SVP is a voluntary program available exclusively to SDA members. Additional information about SVP is available on the SD Association’s website at https://www.sdcard.org/
About Phison Electronics Corporation
Phison Electronics is a global leader in NAND flash controllers and storage solutions, powering more than one in every five SSDs shipped worldwide. Phison has grown into a multi-billion-dollar company with over 4,500 employees—70% of which are dedicated to R&D – and more than 2,000 patents. The company’s innovations include aiDAPTIV+, an award-winning AI solution for affordable LLM training and inferencing on-premises, and Pascari, a portfolio of ultra-high-performance enterprise SSDs purpose-built for data-intensive workloads across AI, cloud, and hyperscale data centers.
Contacts
PHISON Spokesperson
Antonio Yu
TEL:+886-37-586-896 #10019
Mobile: +886-979-105-026
Email: [email protected]
PHISON Deputy Spokesperson
Kuo-Ting Lu
TEL: +886-37-586-896 #26022
Mobile: +886-979-075-330
Email: [email protected]
PHISON and PASCARI enterprise product inquiries:
[email protected]
[email protected]
PHISON and PASCARI enterprise media inquiries:
Lynn Kelly
[email protected]
[email protected]






