カテゴリー: Press Releases

5月 15日, 2024

• 2024

PASCARI brings Boot, SATA, Data Center, and high-performance X-Series

to channel expanding Phison’s market share

Phison introduces enterprise product brand Pascari and launches X200 performance-series SSD

SAN JOSE, Calif. – May 15, 2024 – Phison Electronics (8299TT), leader in NAND controllers and NAND storage solutions, today announced the launch of its new Pascari brand, a comprehensive lineup of SSDs tailored for Enterprise and Data Center applications. This strategic move is a response to the exponential growth of AI technologies and the increasing demands for high-performance storage solutions capable of managing extensive data sets and intensive workloads.

The new Pascari brand was unveiled alongside the introduction of the X200 Series SSDs, Phison’s inaugural PCIe Gen5 Enterprise SSDs, designed for applications requiring peak performance, maximum storage capacity and advanced firmware options. 

“Introducing the Pascari brand marks a milestone for Phison as we continue to innovate and lead in NAND Flash technology,” said K.S. Pua, CEO of Phison. “Our commitment extends beyond products; with Pascari and our IMAGIN+ design services, we are enabling organizations to custom-build flash storage architectures that precisely fit their performance demands, ensuring accelerated business growth and enhanced value creation.”

Expanding Market Reach and Product Portfolio

The Pascari brand launch also broadens the availability of Phison Enterprise SSDs across industrial, commercial, and retail distribution channels. The comprehensive Pascari SSD portfolio includes:

• Performance X-Series: U.2 and, E3.S PCIe Dual-Port SSDs with capacities up to 30.72TB, combining top-tier performance and energy efficiency.
• AI-Series: The AI SSDs featured in the world’s first flash-based AI training solution, aiDAPTIV+, offer single-level cell to expand GPU memory, enabling LLM training on a single workstation.
• Data Center D-Series: Compact M.2 2280/22110 and E1.S SSDs, ideal for consistent performance and high reliability in data-intensive environments.
• SATA S-Series: High-capacity 2.5” SATA drives, available up to 15.36TB with host power loss protection capacitors. 
• Boot Drive B-Series: Balanced U.2 and E1.S SSDs for optimal capacity, performance, power efficiency and value in Data Centers.

“Phison’s introduction of Pascari underscores the company’s commitment to fostering rapid advancements in enterprise innovation,” said Jeff Janukowicz, SSD Research Vice President at IDC. “By establishing an enterprise brand for Phison Enterprise SSDs, it enhances customer value by offering storage technologies designed for swift deployment in next-generation data centers, tailored to maximize efficiency. The launch of X200 showcases Phison’s expertise in delivering products that align with the evolving dynamic needs of the market.”

Phison’s X200 SSD: Setting New Industry Standards

Phison’s enterprise-class PCIe Gen5 solution features the unique CoXProcessor CPU architecture. This SSD series is particularly suited for high-performance computing (HPC), AI, hyperscale, and data center applications that demand the highest data throughput.

Key X200 SSD features include:

• PCIe Gen5x4 Dual/Single Port
• Form factors: U.2 and E3.S
• Reliability: 1 and 3 DWPD options
• Capacities: 1.6TB to 30.72TB
• Sequential Read 14.8GB/s
• Sequential Write 8.7GB/s
• Random Read 3000K IOPS
• Random Write 900K IOPS
• Enhanced security and data protection features:  Power Loss Protection, TCG OPAL, FIPS 140-3 certifiable

Partnerships and Market Expansion

Distributors such as ASI and Ma Labs will carry the Pascari brand with more partners expected to join in the future.

“ASI is thrilled about Phison’s brand new Pascari launch, and we look forward to joining forces to carry their new Pascari SSD products,” said Kent Tibbils, VP of Marketing ASI. “Our alliance will drive increased availability of Phison's innovative products and broaden our market presence. Together, we look forward to creating a powerful impact that will meet our customers' demands.”

"We're excited to partner with Phison and bring their innovative Pascari SSDs to our customers," said Michael Ma, CEO of Ma Labs. "This partnership will significantly increase the availability of these next-generation storage solutions and strengthen Phison's market presence through Ma Labs' established channels. Our partnership will deliver a powerful impact, meeting the evolving needs of today's storage landscape." 

カテゴリー: Press Releases

4月 17日, 2024

• 2024

Taiwan, April 17^th The emergence of Generative AI (GenAI) has led to the widespread use of AI assistants across various sectors including business environments, education, healthcare, legal and accounting fields, banking, and even migration into embedded and industrial environments. Numerous new GenAI applications are gradually emerging. Recognizing this trend, Advantech (2395TT), a global leader in edge computing, announced today a collaboration with Phison (8299TT), a leading provider of NAND controllers and NAND storage solutions, to jointly produce GenAI computing platforms tailored for edge and industrial applications.

Leveraging Phison's exclusive patented aiDAPTIV+ technology and seamlessly integrating it with Advantech's Edge AI Solutions, our innovative GenAI computing platform empowers customers in the edge and industrial sectors to construct secure, reliable, and cost-effective computing devices for refining GenAI models. Advantech and Phison are accelerating the transition toward Industry 4.0 and anticipate the advent of Industry 5.0 where human-machine interaction will take center stage.

Advantech’s Edge AI Solutions and Phison’s aiDAPTIV+ amplifies AI LLM capabilities, enabling the execution of advanced AI training models with limitless computational capacity. The Edge AI Solutions offer a comprehensive AI deployment package, enabling company-wide AI training with robust design, and unparalleled computing power for AI LLM training, unlocking boundless business opportunities. Moreover, our innovative partnership provides both hardware and software services, bolstering their adaptability through collaboration with Advantech's Edge AI software solutions, including NVIDIA AI Enterprise (NVAIE), Edge AI SDK, and DeviceOn. This ecosystem encompasses pre-trained models, development platforms, tools, and services, significantly streamlining the accessibility of AI applications.

"Our collaboration with Phison is poised to lower barriers to entry in the AI sector, fostering greater accessibility to local AI computing and training," stated Miller Chang, President of Advantech Embedded-IoT Group. “The innovative SQ aiDAPTIV+ seamlessly incorporates Advantech's Edge AI SDK and services, streamlining AI training processes by eliminating the necessity for numerous costly GPUs and VRAM. Moreover, it empowers Edge AI applications aspiring for corporate or departmental integration to discover feasible opportunities and effortlessly translate business impacts within the AI realm.”

Mr. K.S. Pua, CEO of Phison Electronics, states the partnership between Phison and Advantech has spanned over 15 years. Phison and Advantech have forged a powerful alliance in embedded and industrial systems, spanning from early USB DOMs, CF cards, and SATA SSDs to the latest PCIe 4.0/5.0 SSD specifications. Our collaboration reaches new heights with the introduction of Phison's proprietary aiDAPTIV+ technology solution, seamlessly integrating with Advantech's Edge AI Solutions. Together, our alliance empowers customers across the global industrial sector to develop widely accessible GenAI deployment solutions, propelling the adoption of intelligent applications like smart factories, healthcare, and logistics; playing a pivotal role in establishing secure and reliable edge GenAI environments to shape the future of smart living.

カテゴリー: Press Releases

3月 26日, 2024

• 2024

San Jose – March 26, 2024 – Phison Electronics (8299TT), a leading provider of NAND controllers and NAND storage solutions, today announced a pivotal strategic collaboration with industry giant MediaTek to push forward innovations in generative artificial intelligence (Generative AI) computing and services, and meet demand for fine-tuning AI model computations across industries. Under the collaboration, Phison's cutting-edge AI computing service, aiDAPTIV+, will pair with MediaTek's premier generative AI service platform, MediaTek DaVinci, heralding a new epoch for AI computing and application services and accelerating the adoption of generative AI in everyday life.

MediaTek DaVinci is an advanced, open platform for generative AI services, built on the Generative AI Service Framework (GAISF). MediaTek DaVinci enables developers to build a variety of plugins for enterprise applications, fostering a vibrant ecosystem and enhancing the user experience.

Phison's aiDAPTIV+ features a pioneering SSD-integrated AI computing architecture that breaks down large AI models for concurrent operation with SSDs. This approach significantly reduces infrastructure costs and boosts computational efficiency, enabling the training of substantial AI models with limited GPU and DRAM resources. aiDAPTIV+ has already demonstrated its effectiveness in the Industry 4.0 sector and is poised to accelerate AI transformation across various sectors, bolstering business competitiveness. Additionally, aiDAPTIV+ consumes less power than traditional AI server setups for the same AI model fine-tuning tasks and this aligns with the current trend of minimizing energy consumption and carbon footprint.

Phison's aiDAPTIV+ has showcased its significance in industrial application in the world's first mass-produced AOI optical inspection system with integrated SSD co-processing. Also, aiDAPTIV+ has elevated the recognition accuracy of Taiwanese AI for Professor Yuan-Fu Liao at National Yang Ming Chiao Tung University. Phison’s synergy with MediaTek DaVinci will broaden the reach of aiDAPTIV+ technology, injecting new momentum into the AI service market by delivering unparalleled user experiences and fostering a broader landscape for innovation for developers.

"aiDAPTIV+ is set to revolutionize AI model fine-tuning, and MediaTek DaVinci has already made significant strides in AI services,” said Dr. Wei Lin, CTO, Phison. “Together, we aim to swiftly integrate AI into everyday life and create greater value for our clients.”

“Phison's aiDAPTIV+ enhances our platform with unparalleled edge computing power and creates new prospects for our users and developers,” said Jason Yeh, Assistant General Manager of AI and Data Engineering Division at MediaTek. “With this collaboration, we look forward to establishing a profound impact on the entire industry and creating a smarter future together.”

The collaboration between Phison and MediaTek promises:

1. An innovative AI computing architecture: aiDAPTIV+'s model decomposition and SSD co-processing enable training of larger AI models.
2. Enhanced cost-efficiency: It is expected to lower AI service hardware costs, broadening and economizing AI technology applications.
3. Enhanced scalability of the MediaTek DaVinci platform capabilities: Combination with aiDAPTIV+ offers developers more opportunities to develop diverse, customized plugins and assistants for various applications.
4. Swift deployment of edge AI applications: aiDAPTIV+'s model decomposition allows for rapid adaptation to various application needs.
5. ESG-aligned solutions: aiDAPTIV+ reduces the power needed for AI model fine-tuning, lessening energy consumption and carbon footprint, in step with environmental trends.

Moreover, the Phison-MediaTek collaboration equips AI server providers with a comprehensive on-premise software and hardware solution, enhancing the competitiveness of AI server products and providing the client slide with all-in-one AI services.

Phison and MediaTek believe that their collaboration will bring a competitive edge to AI server providers, expedite the adoption of AI technology, and create added value for end-users that builds an intelligent future with AI everywhere.

カテゴリー: Press Releases

3月 18日, 2024

• 2024

Scaling Boundaries, Not Budgets - Phison Demonstrates Major Breakthrough in Battle to Lower LLM Training Costs with aiDAPTIV+ Solution

San Jose – March 18, 2024 – Phison Electronics (8299TT), a leading provider of NAND controllers and storage solutions, today announced aiDAPTIV+ partnerships with ASUS, Gigabyte, MAINGEAR, and MediaTek. At GTC 2024, Phison and partners will demonstrate aiDAPTIV+, a hybrid hardware and software large language model (LLMs) fine-tune training solution that enables small and medium-sized businesses (SMBs) to process and retain local control of their sensitive machine learning (ML) data.

Foundational training of LLMs gives a broad understanding of language but aiDAPTIV+ enables the fine-tuning process that molds these models into specialized tools capable of understanding the topics that deliver precise results for your business needs. Commodity workstation hardware is enhanced with aiDAPTIV+ software, and first generation aiDAPTIVCache Series ai100 SSDs to enable larger training models than previously possible in a workstation form-factor.

"MAINGEAR's Pro AI Series workstations, driven by Phison aiDAPTIV+, empower users with large language model AI training prowess without excessive costs. Our dedication to crafting highly capable yet budget-friendly solutions guarantee SMBs, universities, and research facilities a competitive advantage in an industry formerly restricted by multimillion-dollar investments," affirmed Wallace Santos, MAINGEAR's founder and CEO.

aiDAPTIV+ is the industry’s most innovative solution addressing today’s AI pain points for SMBs. aiDAPTIV+ features include:

• Ease of use – Focus on training your data and not training engineers. aiDAPTIV+ was designed for end-users to reduce training complexity and infrastructure requirements.
• Cost and accessibility – Leverages the cost-effective aiDAPTIVCache family of extreme-endurance SSDs to seamlessly increase the available memory capacity of workstation GPUs to train with more data and scale to Llama-2 70b and beyond.
• Privacy – Your data has value and you want to control it. aiDAPTIV+ is an on-premises fine-tune training solution allowing you to keep your data off the cloud.

"To deliver maximum value to our clients, ASUS has integrated Phison's aiDAPTIV+ into our data center solution, offering substantial performance enhancements without increased costs," said Paul Ju, Corporate Vice President and CTO of Data Center, OP BG and General Manager of Data Center Solution BU at ASUS. "We continue to uphold our partnership with Phison, aiming to foster innovation and maintain competitiveness in the market."

“GIGABYTE's already embraced Phison's SSD technology. With Phison's leading position in flash controllers and GIGABYTE's deep experience in the PC market, the two parties have successfully launched quality storage solutions,” said Etay Lee, CEO of GIGABYTE. “In addition to the PC market, GIGABYTE has also been deeply involved in AI servers for many years. Phison's innovative AI technology solution, aiDAPTIV+, assists GIGABYTE's AI server customers by providing another computing architecture for AI model fine-tuning. By integrating SSDs into the AI computing architecture and using SSDs to extend GPU memory, it significantly reduces the cost of AI computations, which is great news for global customers who want to introduce AI-assisted applications. GIGABYTE will continue to expand its cooperation with Phison to jointly contribute to the popularization of AI applications.”

Phison aiDAPTIV+ has also partnered with MediaTek DaVinci generative AI platform. This platform takes advantage of aiDAPTIV+ trained data, empowering businesses to retain local control over sensitive information, from training to execution.

“As a primary driver and enabler of AI development, MediaTek is committed to leading the industry in ensuring the latest technology is accessible to everyone,” said Jason Yeh, Assistant General Manager of the AI and Data Engineering Division at MediaTek. “By leveraging the cutting-edge computing capabilities of Phison’s aiDAPTIV+, integrated with our MediaTek DaVinci platform, we are making it possible for a broad spectrum of industries to embrace the potential of generative AI.”

At GTC, Phison will also showcase the company’s full suite of PCIe Gen5 ecosystem products including X200 SSDs, PS7100 Series Redrivers, and PS7200 Series Retimers.

• Phison X200: PCIe Gen5 performance surpasses 14GB/s and up to 32TB density in U.2/U.3 and E3.S form factors that increase data center and enterprise efficiency.
• Phison PS7100 Series Redrivers: PHiTUNE AI-enabled Redrivers with up to 20dB signal conditioning to maximize motherboard layouts for longer trace lengths that support more high-speed on-board and pluggable devices.
• Phison PS7200 Series Retimers: Advanced Retimers for enterprise and automotive applications with support for CXL 2.0 and link bifurcation for PCIe Gen5 signal conditioning over long cable lengths.

Phison will be exhibiting at GTC 2024 in booth # 1826. Visit Phison’s GTC event page to find out more here. For more information on aiDAPTIV+ and our award-winning PCIe Gen5 Ecosystem product line, please visit www.phison.com/en/. To access Phison’s blog, visit phisonblog.com/.